Amazon announces dates for its October Prime Day sales

Amazon Prime shoppers who missed this summer's 2024 Prime Day discounts will have another chance at finding a discount or two, as the retail giant announced that sales will return Oct. 8-9 for its October Prime Day Sale.

Beginning in October and continuing for the 48 hours, Amazon Prime customers in the U.S. and 17 other countries will be eligible for discounts.

Here's what to expect for this fall's Prime Day.

When is fall 2024 Prime Day?

Amazon's next Prime Day begins at 12:01 p.m. PT on Oct. 8 and continues for the 48 hours.

What is Prime Day?

The exclusive shopping event boasts rare deals across all categories and offers Prime members first dibs at some of the best deals of the holiday season. This year's event will take place less than two months before Black Friday 2024, making it the perfect time to save on holiday gifts and hosting essentials.

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What countries get access to October deals?

Amazon's Prime Big Deal Days will include discounts for Prime members in the following 19 countries:

  • Australia
  • Austria
  • Belgium
  • Brazil
  • Canada
  • France
  • Germany
  • Italy
  • Luxembourg
  • The Netherlands
  • Poland
  • Portugal
  • Singapore
  • Spain
  • Sweden
  • United Kingdom
  • Turkey
  • United States.

Shoppers in Japan will have a similar Prime Day event later in October.

Elsie Boskamp and Anthony Robledo contributed to this report.

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